
The Mainchi news site reports on a new sake launched in Nara Prefecture made from table rice.
Running with a suggestion from Kōryō city, the Chōryō brewery based at its southern edge turned Hinohikari table rice grown to order in the area into a sake called Kōryō-gura. The plan for its first year is to sell the equivalent of 1,000 1.8 litre bottles as a new local product, both from the brewery shop and at bars and restaurants in the city.
Mayor Yoshiyuki Yamamura remarked that until now Kōryō didn’t have any special local food products [a major omission for any Japanese town], and that as consumption of sake was increasing he hoped it would also have a positive effect on local agriculture. Masaaki Nakagawa, vice-president of the Benzaiten Agricultural Association and ward councillor of Benzaiten, commented that there were an increasing number of new residents in the area, and that he hoped that making it easier for young people to start engaging with agriculture would result in larger harvests.
A 1.8 l bottle of Kōryō-gura is priced at JPY 2,300, and a 720 ml bottle at JPY 1,150 (both excluding tax).
Links
- Original article (Japanese, Mainichi news, 10 August 2018)
- Chōryō brewery (Japanese)
- Chōryō brewery (English)