Taste Translation

Delicious Japanese to English translation for sake, wine, tea, coffee and chocolate

Sake from Toshimaya, label by Studio Ghibli

Value Press has a report on a recently released sake where the story is really about the label – designed by Studio Ghibli producer Toshio Suzuki. The Toshimaya Juemon sake celebrates the opening of the Studio Ghibli/Toshio Suzuki event Kotoba… Continue Reading →

The only two words you need to explain sake

The Nikkan Gendai Digital site has a report on the only two words you need to introduce sake to foreigners – apparently it’s “apple” and “banana”. The article first reminds us that sake is enjoying unprecedented popularity, with exports breaking… Continue Reading →

The modern girl’s approach to sake

The Nifty News site has a report on female sake writer Mayumi Eguchi and her new story about a single lady and her obsession with one-cup sake. Some readers might think that backing off with a plea of “I’m not… Continue Reading →

Sake at the movies

The Cinematopics site reports on the first starring role for actress Rina Kawaei – in a film about sake. The opening date and poster were released on 26 July 2018, with the image showing a young woman holding a large… Continue Reading →

Sake names people love to hate

Livedoor News has an interesting feature on a vote for which curious sake names drinkers wish people would stop making fun of, and a close look at the top three. The results are based on a survey carried out by… Continue Reading →

Learning about sake and onsen – in an onsen

The Kohoku Keizai Newspaper site reports on the perfect way to enjoy your sake – in an onsen. The Tsunashima Yukemuri no Sato onsen in Yokohama, which caters to day-trippers, held a special lunch on 31 July 2018 in association… Continue Reading →

Toyama Prefecture brewing with local Oyama Nishiki rice

The Chunichi Newspaper site has a report on the Wakatsuru brewery in Toyama Prefecture, and their new range of sake made from the sake-specific rice Oyama Nishiki. The brewery, based in Tonami city, announced on 18 July 2018 that they… Continue Reading →

Advice for sake beginners, straight from the brewer’s daughter

The Da Vinci News site covers a book published by the daughter of a brewery with the aim of introducing more people to sake. Kuramoto no Musume to Tanoshimu Nihonshu Nyumon (蔵元の娘と楽しむ日本酒入門, “Enjoy being introduced to sake by the daughter… Continue Reading →

Helping hands for a recovering brewery

The Sankei West site has a report on a brewery hit by the heavy flooding in western Japan – and the people helping it recover. The venerable Morikawa brewery is located in Kure, Hiroshima Prefecture, one of the towns hit… Continue Reading →

Sake as a sign of status? (Part 2)

Carrying on with the article on the celebrity overseas status of sake in Nikkei Style (Part 1) Yōko Tateya continues with her notes on what sake is popular where and with who. Regardless of nationality, executive class drinkers lean towards the… Continue Reading →

Sake as a sign of status?

Nikkei Style has a feature on sake overseas – but this time as the exclusive drink of the jet set. Yōko Tateya doesn’t sell sake in Japan, but instead focuses on wealthy Westerners from her bases in Sweden, Switzerland and… Continue Reading →

Sake takes off in Paris

The Sankei News site reports on the unprecedented popularity of sake in the French capital Paris, and its potential for pairing with French food. There’s never been a better time for sake, with major labels competing on flavour and high-class… Continue Reading →

Like father, like daughter – taking over as tōji

The Mainichi Newspaper has an article on a tōji’s daughter who stepped up to take on the role after her father fell ill. Yuri Kawana hated being the only daughter of the owner of the Kawana Shoten brewery and had no… Continue Reading →

Dassai show signs of recovery from flooding

The terrible flooding in western Japan damaged Asahi Shuzō, makers of Dassai (Asahi Shuzō damaged by flooding). The Asahi Shinbun digital edition reports on the extent of the damage… but the brewery is also showing signs of recovery. Asahi Shuzō… Continue Reading →

Personalised sake labels

The Value Press! site has an article on an app called “Snap Nihonshu” (“Snap Sake”) which lets you use your phone or computer to combine your own photos and text with graphics to create a label – which is then printed… Continue Reading →

Niigata boutique in Paris

The Jiji news site features a story on a boutique in Paris showcasing products from Niigata. Opened on 10 July 2018 in the 6th arrondissement by PR strategy company gram 3, with the approval and support of the Niigata Industrial… Continue Reading →

Summer sake, 18 ways

The Irorio site features a series of illustrated examples of how to enjoy sake in summer by Illustrator @imoko_iimo. Broken down into four parts, each panel has a list of simple serving suggestions or recipes to turn your sake into… Continue Reading →

Geographical Indication for Nada

The Kobe Shinbun Next site has a report on a Geographical Indication (GI) for the famous sake-producing area of Nada. The National Tax Agency decided to award the designation to protect the reputation of the area bounded by the east of… Continue Reading →

New on the label: the sign for a wine glass

The Hyōgo Keizai Plus site has an article on a brewery that’s making it easy for buyers of its sake to tell when to use a wine glass – all they have to do is check the label. Kasumi Tsuru… Continue Reading →

A summer treat of frozen sake

The Gifu Shinbun site reports on Ikedaya Shuzō in Miwa, Gifu Prefecture, and their refreshing sake offering for the summer – it’s frozen, a product known as mizore-shu (みぞれ酒, “sleet sake”). The brewery has been freezing sake in the summer for… Continue Reading →

Dassai seek designers for a box

The Advertimes site has an article on a design competition held by Dassai to find a new presentation box for their bottles. Called the Dassai Design Award, the contest opened in June 2018. The article quotes Hiroshi Sakurai, head of… Continue Reading →

Sake for beginners

The Shokuhin Sangyo Shinbunsha (Food Industry Reporter) site has an article on a new sake – “for beginners only”. The Sempuku line from the Miyake Honten brewery in Hiroshima prefecture developed the 5% abv sake as a way to get… Continue Reading →

Titanium sake cups made in Tokyo

Not sure what to pour or drink your sake from? The Sankei Biz site reports on some new vessels made just for sake by a workshop in Ōta, Tokyo. Made from titanium using a patented technique, the special containers were… Continue Reading →

Failed author turned “Steve Jobs” of sake

The Nikkei Style has an article on Yūsuke Satō, president of the Aramasa brewery. After graduating from the literature department of the prestigious University of Tokyo, he tried his hand at writing for a living before becoming the eighth head… Continue Reading →

What to do with sake you’ve left too long

If you’ve left your sake for longer than the one week Yoshinari Baba suggests in his Daily Portal Z article, what can you do? If the sake has moved down and left on the SSI two-axis graph (see How long… Continue Reading →

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